More of the jobs you want, straight to your phone
Marketing for electrical contractors
Most electricians we speak to have plenty of work. What they want is more of the right work. We run Google and Facebook adverts aimed at the electrical jobs you choose, check every enquiry and text it straight to your phone.
- Free setup
- Free website if you need one
- One client per trade per area
- Month 4 on us if we miss the goals
Our own research
Electricians near us, in numbers
We looked up the 474 electricians with a website between Norwich, Peterborough and Lincoln. The typical one has 7 Google reviews, and 58% have fewer than 10. That’s the bar customers compare you against, and it’s lower than most people think.
- electricians with a website we looked up
- 474
- Google reviews for the typical one
- 7
- have fewer than 10 Google reviews
- 58%
- had a website that wouldn’t load, had no padlock or showed a warning
- 12%
From Google Maps listings for 3,182 trade businesses with a website between Norwich, Peterborough and Lincoln, checked by RareBear in September 2026. “Typical” means the one in the middle: half have fewer, half have more. Read the full research.
How your customers find an electrician
They pick up their phone and search. These are the kinds of things they type, and our adverts show you when they do.
- electrician near me
- electrician in [your town]
- consumer unit replacement
- EV charger installation
- EICR certificate
- house rewire cost
What they check before they ring
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Registration
Customers look for NICEIC or NAPIT. We put your scheme and registration number on your adverts and website.
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Clear pricing
People want a rough idea of cost before they ring. Your website can answer the common questions so the calls you get are ready to book.
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Reviews
A handful of recent Google reviews does a lot of the selling for you. We help you ask for them.
The year for electricians
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Autumn and winter
Darker evenings bring indoor and outdoor lighting jobs, and electric heating gets more attention.
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Spring and summer
Garden lighting, outdoor sockets and EV chargers, as people spend more time outside and on the road.
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When houses sell
Plenty of buyers book electrical work soon after moving in, so rewires and inspections tend to follow the housing market.
The electrical jobs we can aim your adverts at
Choose the ones you want, and we leave out the rest.
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Consumer units
Upgrades people are often told they need after an inspection. The adverts explain what’s involved, so the people who ring are ready for the job.
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Rewires
Big, planned jobs in older houses. The adverts show finished work and explain what living through a rewire involves.
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EV chargers
Advertised if you’re an approved installer for the chargers you fit.
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EICRs for landlords
Private landlords in England need their electrics inspected at least every five years. These adverts are aimed at landlords and letting agents, who often have more than one property.
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Lighting, sockets and smaller jobs
Switched on when you want to fill the diary, and off when you’re busy.
What the enquiry form asks your customers
The answers arrive with the text, before you ring back.
- What do you need doing?
- Is it your home, a rented property or a business?
- Roughly how old is the wiring, if you know?
- Do you have off-street parking? (for EV chargers)
- When do you need it done?
- What’s your postcode?
How we set up adverts for electricians
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Your registration in the advert
Your NICEIC or NAPIT registration, and ECA membership if you have it, goes in the advert text, so people see you’re registered before they click.
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Parking checked first
For EV chargers the form asks about off-street parking before anything else, so you don’t go out to quote for a charger that can’t be fitted.
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Steady all year
Electrical work is less seasonal than most trades, so the budget moves between the jobs you want rather than up and down with the weather.
Websites and SEO for electricians
An electrician website, free with every plan
Your NICEIC or NAPIT registration up front, your main jobs explained, and an enquiry form that asks the right questions for each.
Websites for electriciansSEO and GEO for electricians
Your Google profile, your reviews and your registration, set up so Google, Google Maps and AI tools like ChatGPT can see what you do and where. That’s SEO and GEO, explained in full on the SEO page.
SEO for electriciansA real result
A roofing and exteriors company
- £4k
- spent on adverts
- £180k
- of work from the jobs they brought in
Google and Facebook adverts, with every call tracked. From the client’s own records.
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★★★★★
“RareBear has a good knowledge and understanding of what was required and completed all the required jobs quickly and successfully and would certainly use again.”
Craig A., AOS Online, Google Ads client
100% job success and Top Rated Plus on Upwork, across 170 jobs
Everything else we do for electricians
Every plan for electricians is built from the same parts, enquiries first.
What’s included
- Adverts that bring in enquiries
- Every enquiry checked and texted to you
- More of the jobs you want
- Your own page with every enquiry
- A website, free if you need one
- Google, Maps and AI search
- Social posts that show you’re busy
Our promises
- Month 4 is on us. If we haven’t hit the goals we agree in writing by the end of month 3, month 4 of our fee is free while we put it right.
- One client per trade per area. While you’re with us, we won’t run adverts for another firm in your trade in your area.
- Free setup. Setup costs nothing when you sign up for 3 months, with a website included if you need one.
- Everything stays yours. Advert accounts and the website are in your name, and go with you if you leave.
One flat monthly fee with no VAT added, as we’re not VAT registered. Advert spend is paid straight to Google and Facebook. Three months to start, then 30 days’ notice.
Get your plan and priceFrequently asked questions
A few things people often ask. If you have other questions, just book a call.
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Can you advertise just the jobs I want?
Yes. You tell us the work you want more of and the work you don’t, and we aim the adverts and the enquiry form at that.
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Do you work with sole traders or just bigger firms?
Both. The Introductory offer is built for smaller firms getting going properly, and Full Scale is for bigger firms covering more areas.
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Can you help with landlord and commercial work?
Yes. Landlords and businesses search differently from homeowners, so they get their own adverts and their own page on your website.
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Can you advertise solar panels and batteries?
Yes, if you hold the right certification, such as MCS for solar. We only advertise work you’re qualified and insured to do.
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What does Part P mean for my adverts?
In England and Wales, some electrical work in homes, such as a new circuit or a consumer unit replacement, has to be notified to building control. Registered electricians can self-certify it, which is a big part of why customers look for NICEIC or NAPIT. We make your registration easy to see.
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Can I stop the adverts when I’m fully booked?
Yes. Adverts can be paused or turned down quickly and turned back up when you’ve got room. Just tell us.
Other firms we work with
- Marketing for plumbers
- Marketing for roofers
- Marketing for builders
- Marketing for heating engineers
- Marketing for landscapers
- Marketing for carpenters and joiners
- Marketing for painters and decorators
- Marketing for handymen
- Marketing for kitchen and bathroom fitters
- Marketing for window and door fitters
Different trade? We work with most home-service trades. Tell us about yours.
Ready?
Let’s build you a lead generating machine.
Answer a few quick questions about your business and we’ll show you the plan and the price that fit. No hard sell.